|Advertiser||Carnival Cruise Lines|
|Date of First Broadcast/Publication|
|Business Sector||Airlines, Airports, Railways, Bus Lines, Ferries & Cruises|
|Tagline||Discover a different world|
|Story||P&O Cruises brings to life the wonder of discovery, as seen through the eyes of P&O Cruises' passengers - the latest in a long line of explorers who the cruise line have helped discover a different world.|
|Problem||To create a brand ad that would assert P&O Cruises leadership in the market as Britain's favourite cruise line.|
|Audio Post Production||Wave Studios|
|Account Planner||Oliver Waterstone|
|Art Director||Rachel Le Feuvre|
|Advertising Manager||Philip Price|
|Post Production||Animal Logic|
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