| Title | LeYa #QuoteOfTheDay |
| Agency | WMcCann |
| Campaign | #QuoteOfTheDay |
| Advertiser | LeYa Book Publisher |
| Brand | LeYa Book Publisher |
| Date of First Broadcast/Publication | 2017 / 4 |
| Business Sector | Media, Publishing & Production |
| Story | A Messenger Bot that creates a link between the habit of posting images accompanied by quotes and the portfolio of works and authors of LeYa, one of Brazil’s biggest publishing houses. |
| Media Type | Social Media |
| Length | |
| More Information | https://www.messenger.com/t/leyabrasil |
| Chief Creative Officer | Washington Olivetto |
| Creative VP | Guime Davidson |
| Creative Director | Nicolás Romanó |
| Creative Director | Viviane Pepe |
| Copywriter | Alexandre Xela Oliveira |
| Art Director | Mateus Cerqueira |
| Art Director | Eduardo Cesar Guimaraes |
| Production VP | Marcelo Hack |
| RTV | Juliana Lutterbach |
| RTV | Ana Borges |
| Film Production / Post Production | Studio Great |
| Sound Production | Liquo Audio |
| Digital Production | Vitor Henckel |
| Project Manager | Mylena Moraes |
| Executive VP | Marcio Borges |
| Account Executive | Mylena Moraes |
| Client Approval | Leila Name |
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