Title | Live Test Series |
Agency | Forsman & Bodenfors Göteborg |
Campaign | Live Test Series |
Advertiser | Volvo |
Brand | Volvo Trucks |
Date of First Broadcast/Publication | 2013 |
Business Sector | Trucks, Pick-Up Trucks |
Story | The creative idea was to carry out extreme tests of relevant product features, in a live set up, where the outcome could never be guaranteed. In this way we could thrill and engage the widest possible audience while still providing a valid demonstration of the new truck. If our live test films could evoke enough interest, then we might be able to get all the way through to the purchasers. |
Media Type | Case Study |
Length | |
Editor | Marshall Street Editors |
Sound Design Company | 750mph |
Post Production | Absolute Post |
Sound Design Company | Factory Studios |
Post Production | The Mill |
Interactive Designer | Johan Wingård |
Agency Producer | Alexander Blidner |
Copywriter | Martin Ringqvist |
Director | Filip Nilsson |
Copywriter | Bjorn Engstrom |
Art Director | Anders Eklind |
Designer | Jerry Wass |
Account Manager | Alison Arnold |
Agency Producer | Niklas Lindstrom |
Director of Photography (DOP) | Ed Wild |
Account Planner | Tobias Nordström |
Strategic Planner | Tobias Nordström |
Director | Jamie Rafn |
Actor / Celebrity | Jean-Claude Van Damme |
Production Company | Smuggler |
Editor | Spencer Ferszt |
Director | Henry Alex Rubin |
Production Company | B-reel |
Agency Producer | Alexander Blidner |
Account Manager | Jenny Edvardsson |
Agency Producer | Peter Gaudiano |
Production Company Producer | Ray Leakey |
Art Director | Sophia Lindholm |
Copywriter | Sophia Lindholm |
Director | Andreas Nilsson |
Account Manager | Britta Malmberg |
Advertising Manager | Ulf Nordqvist |
Account Manager | Håkan Sernros |
Account Manager | Helena Strandlund Selander |
Account Supervisor | Olle Victorin |
Production Company Producer | Joi Persson |
Account Supervisor | Cilla Pegelow |
Advertising Manager | Lars Terling |
Advertiser's Supervisor | Lars Terling |
Director of Photography (DOP) | Jonas Malm |
Director of Photography (DOP) | Edu Grau |
Editor | Peter Brandt |
Art Director | Magnus Karlsson |
Post Production | The Mill London |
Post Production | The Mill London |
Production Company | Smuggler |
Post Production | STOPP/STLHM |
Production Company | Smuggler |
Production Company | Folke film |
Post Production | Spoon |
Music Company / Composer | The Rumor Mill |
Sound Design Company | Plop |
Sound | Plan8 |
Music | Adelphoi Music |
Music | Enya |