| Title | Kids |
| Agency | Ogilvy Worldwide |
| Campaign | What is mLife? - AT&T Wireless |
| Advertiser | AT&T Inc. |
| Brand | mlife |
| Date of First Broadcast/Publication | 2002 / 2 |
| Product | mlife.com |
| Business Sector | Personal Wireless Communication |
| Tagline | What is mLife? |
| Media Type | Television |
| Length | |
| Market | United States |
| Editing Company | Mad River Post |
| Executive Creative Director | Jeoren Bours |
| Creative Director | Anil Bathwal |
| Creative Director | Bobby Pawar |
| Art Director | Sean Robertson |
| Copywriter | John Kenney |
| Director | Lenard Dorfman |
| Director of Photography (DOP) | Lenard Dorfman |
| Production Company | @radical.media |
| Agency Producer | Melissa Mapes |
| Executive Agency Producer | Lynn Roer |
| Editor | Dick Gordon |
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