|Agency||BBDO New York|
|Campaign||Smarter Investor - Charles Schwab|
|Date of First Broadcast/Publication|
|Business Sector||Banking & Financial Services, Investments, Stock Brokers|
|Tagline||Retirement comes sooner than you think.|
|Story||Sports legens such as Charles Barkley, Wade Boggs, and Evander Holyfield ("Retired 1999") populate a superstars retirement home. schwab.com comes in handy, because as Mike Ditka ("Retired Thursday") discovers, "Retirement comes sooner than you think."|
|Executive Creative Director||Ted Sann|
|Actor / Celebrity||Mike Ditka|
|Actor / Celebrity||Wade Boggs|
|Actor / Celebrity||Tara Lipinski|
|Actor / Celebrity||Evander Holyfield|
|Actor / Celebrity||Charles Barkley|
|Creative Director||Charlie Miesmer|
|Agency Producer||James Williams|
|Art Director||Tony LaMonte|
|Art Director||Ron Palumbo|
|Creative Director||Jimmy Siegel|
|Actor / Celebrity||Barry Sanders|
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