| Title | Paris North bound train station posters |
| Title (original language) | Affichage évenementiel gare du nord |
| Agency | Publicis Consultants |
| Campaign | Long term view 2005 - Dexia |
| Advertiser | Dexia |
| Brand | Dexia |
| Date of First Broadcast/Publication | 2005 / 1 |
| Business Sector | Banking & Financial Services, Investments, Stock Brokers |
| Tagline | Without long term view, you can't build nothing |
| Tagline (original language) | Sans durée on ne construit rien |
| Philosophy (original language) | Démontrer ce qui fait de Dexia une banque à part : une banque humaniste et aux perspectives de long terme. Limplication ne vaut que sur la durée. |
| Problem (original language) | Développer la notoriété et lattractivité de Dexia en tant que groupe. |
| Media Type | Outdoor/Out of Home |
| Market | France |
| Creative Director | Dominique Chevalier |
| Creative Team | Christophe Peyraque |
| Creative Team | François Lelong |
| Account Manager | Florence de Haas |
| Advertising Manager | Marc Meyer |
More Work
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