Richard Yu

Richard Yu

Chief Creative Officer at ADK Taiwan
Taipei, Taiwan

About me

Richard is highly enthusiastic about creativity. His first international award started from Cannes Press Lions, afterward his works became more diversified – cross Film, Interactive, Direct& Promo, Branded content & Entertainment field etc.
Under his leadership, he has brought his agency to win the Agency of the Year for 8 consecutive years (2008-2015, Bates and ADK) in Greater China or Taiwan at several famous creative rankings such as The Gunn Report, Campaign Brief Asia and Campaign Asia-Pacific etc.. ADK TAIWAN has also been named as the Agency of the Year by 2015 One Show Greater China Awards.

Recently, his latest work – House of Little Moments campaign achieved Gold Lions (Entertainment Lions) and Silver Lions (Media Lions) at Cannes Lions 2016 and a Grand Prix (Branded Content & Entertainment) at Spikes Asia 2015 as well. He has won 16 ADFEST Lotus awards, 3 Grand Prix of LongXi Creative Awards and numerous awards including Cannes Lions, D&AD, One Show, Clio, AD STARS, AWARD, LIA, NYF, Effie, AME, Mobius etc.

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