|Campaign||ASIMO : Alive & Unplugged Tour - Honda|
|Advertiser||Honda Motor Co., Ltd.|
|Philosophy|| So Draftfcb made ASIMO the Robbie Williams of the robot world!|
And we called the tour ASIMO - Alive and Unplugged
|Problem|| The brief from Honda was really very simple - always a good sign:|
Make ASIMO (the worlds most advanced humanoid robot) a pop icon in Australia.
|Result||The Tour has only just started|
|Creative Director||Scott Lambert|
|Agency Producer||Karina Wright|
|Director of Photography (DOP)||Keith Wagstaff|
|Art Director||Mikey Tucker|
|Music Company / Composer||Risk Sound|
# +18 years track record in Communication strategy, PR, Social Me...
Specialties: Production of digital, print, outdoor, POP, collater...
Digital and 360° creative executive who inspires change and foste...
Randy Hughes joined Carmichael Lynch as a senior art director in...