| Title | LCM's 1 |
| Agency | Leo Burnett Sydney |
| Campaign | Expect the Unexpected - Kellogg LCM's |
| Advertiser | Kellogg's |
| Brand | Kellogg's |
| Posted | September 2000 |
| Product | Breakfast Cereals |
| Business Sector | Breakfast Cereals |
| Tagline | Expect The Unexpected |
| Media Type | Television |
| Copywriter | David Thackray |
| Art Director | John Foster |
| Agency Producer | John Ruggerio |
| Director of Photography (DOP) | Steve Windon |
| Editor | Peter Barton |
| Production Company | Rowan Dean Films |
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