| Title | Gone Fishing |
| Agency | BMF |
| Campaign | Gone Fishing |
| Advertiser | Lion Pty Ltd |
| Brand | XXXX Gold |
| Posted | August 2000 |
| Business Sector | Beers, Ciders, Lagers |
| Tagline | Good as gold. |
| Media Type | Television |
| Length | |
| Copywriter | Warren Brown |
| Art Director | Warren Brown |
| Agency Producer | Sue Stewart |
| Director | Tony Sherwood |
| Director of Photography (DOP) | Ian Paul |
| Editor | Ross Simmons |
| Production Company | Bunton Films |
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