Gary Steele

Gary Steele

Executive Creative Director at TBWA\Singapore
Singapore, Singapore

About me

Gary W. Steele lives by the credo ""love the work you do"", and his enthusiasm shows where it counts most: in his own work, and that of his staff. In June of 1998, Gary was named Managing Director, Bates Retail. In addition, Gary is responsible for the global Wendy?s account as well as the CVS/pharmacy business.

Prior to Bates USA, Gary worked for at the J. Walter Thompson. During this tenure he was responsible for brands/business on Ford Motor Company, Burger King, Lever Brothers, Eastman Kodak, Grand Union Markets, Miller Brewing Company, Reynolds Metals and Ragu Foods.
If you don?t find him in the office, he?s probably shopping a store somewhere!


Executive Creative Director
Singapore, Singapore
March 2016 - Present (6 years 5 months)
Regional Creative Director
Singapore, Singapore
March 2008 - Present (14 years 5 months)
I am a Regional Creative Director for numerous clients across South East Asia. Providing concepts for large campaigns through to maintaining the creative standard both regionally and locally in Singapore.

Some of the accounts that I have been fortunate to work on during my time at TBWA\Singapore both locally and regionally across Asia are as follows:

Standard Chartered Bank / Visa / Singapore Airlines / Insead / adidas / Michelin / Haagen Dazs / Corona / Pernod Ricard / Proctor & Gamble / Sentosa Integrated Resorts / Hewlett Packard / American Insurance Association / Japan Tobacco International / Barclays Singapore Open / Vivo City / Suntec City / Keppel Land / Resorts World Resorts / Nippon Paint / Energizer / Eveready / Tangs Department Store / ANZ
Art Director / Creative Director
Johannesburg, South Africa
November 2005 - February 2008 (2 years 3 months)
Creative Group Head
Johannesburg, South Africa
September 2003 - November 2005 (2 years 2 months)
Standard Bank 20/20 - Swingball
Art Director
23 Red Advertising London
February 2002 - September 2003 (1 year 7 months)
Art Director
Johannesburg, South Africa
February 2000 - February 2002 (2 years)
KSDP Pentagraph
October 1999 - February 2000 (4 months)


3 year, Marketing and Communications

1996 - 1999 (3 years)

1990 - 1995 (5 years)

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