Title | Bird |
Agency | DDB Canada |
Campaign | Infinity |
Advertiser | Earth Day Canada |
Brand | Earth Day Canada |
Date of First Broadcast/Publication | 2012 / 4 |
Business Sector | Institutional/Public Interest/Non-Profit Org. |
Story | Many of us take nature for granted and go about our daily lives without really thinking about the damage we are doing to the earth. So we wanted to creatively communicate how our actions will impact nature in the future, or rather, how our actions will lead to a tragic end. |
Media Type | |
Typographer | Claire Reyes |
Illustrator | Kareena Zerefos |
Account Manager | Reshma Lalany |
Art Director | Loretta Lau |
Copywriter | Jordana Rapuch |
Associate Creative Director | Adam Bailey |
Associate Creative Director | Paul Riss |
Creative Director | Todd Mackie |
Creative Director | Denise Rossetto |