Title | Lifestyle Choice |
Agency | Katsin / Loeb Advertising, Inc. |
Campaign | Cybercash |
Advertiser | Cybercash.com |
Brand | Cybercash.com |
Posted | April 2000 |
Product | Online banking |
Business Sector | Online Financial Service |
Tagline | The partnership for a filthy rich America |
Story | People put forward their prejudiced views of the rich. A presenter pleads with viewers to show tolerance towards the wealthy and suggests an end to prejudice by joining them. |
Media Type | Television |
Length | |
Creative Director | jef Loeb |
Copywriter | Rod Kilpatrick |
Art Director | Frank Beneduci |
Agency Producer | Annie Uzdavinis |
Director | Jeff Gorman |
Editor | Tom Schachte |
Production Company | JGF |
Executive Creative Director | jef Loeb |
Producer | Sharon Starr |
Editor | Tracy Hof |