| Title | Lifestyle Choice |
| Agency | Katsin / Loeb Advertising, Inc. |
| Campaign | Cybercash |
| Advertiser | Cybercash.com |
| Brand | Cybercash.com |
| Posted | April 2000 |
| Product | Online banking |
| Business Sector | Online Financial Service |
| Tagline | The partnership for a filthy rich America |
| Story | People put forward their prejudiced views of the rich. A presenter pleads with viewers to show tolerance towards the wealthy and suggests an end to prejudice by joining them. |
| Media Type | Television |
| Length | |
| Creative Director | jef Loeb |
| Copywriter | Rod Kilpatrick |
| Art Director | Frank Beneduci |
| Agency Producer | Annie Uzdavinis |
| Director | Jeff Gorman |
| Editor | Tom Schachte |
| Production Company | JGF |
| Executive Creative Director | jef Loeb |
| Producer | Sharon Starr |
| Editor | Tracy Hof |
More Work
SEE ALLStared At
- BRAND:
- Cybercash.com
- AGENCY:
- Katsin / Loeb Advertising, Inc.
Neighborhood
- BRAND:
- Cybercash.com
- AGENCY:
- Katsin / Loeb Advertising, Inc.