| Title | Soap (French version) |
| Title (original language) | Savon |
| Agency | DDB Paris |
| Campaign | Volkswagen E.S.P. |
| Advertiser | Volkswagen |
| Brand | Volkswagen Golf |
| Date of First Broadcast/Publication | 2001 / 1 |
| Product | Electronic Stability Program (ESP) |
| Product (original language) | ESP - Correcteur électronique de trajectoire |
| Business Sector | Automotive |
| Tagline | You should always control your path |
| Tagline (original language) | On devrait toujours pouvoir maîtriser sa trajectoire |
| Media Type | Television |
| Length | |
| Creative Director | Sylvain Guyomard |
| Associate Creative Director | Jocelyn Devaux |
| Art Director | Hugues Pinguet |
| Copywriter | Olivier Apers |
| Photographer | Michel Dubois |
| Concept | Hugues Pinguet |
| Concept | Olivier Apers |
| Director | Sadry Adhami |
| Music Composer | Guillaume Le Gwen |
| Agency Producer | Jean-Luc Bagur |
| Production Company | Why us? |
| Creative Director | Bertrand Suchet |