|Title||K1664 Youtube Channel|
|Date of First Broadcast/Publication|
|Business Sector||Beers, Ciders, Lagers|
|Story||'Slow the Pace', the new integrated advertising campaign for premium lager brand Kronenbourg 1664, which breaks on TV on October 24, will feature iconic rock band Motörhead performing a slowed down version of their signature track, ‘Ace of Spades’. 30 years to the week since it was first released, the track has been specially re-written by the band for a Kronenbourg 1664 campaign which encompasses TV, a short-film documentary, a print campaign and a social media outreach with a branded Youtube channel|
|Production Company||Pulse Films|
|Post Production||Absolute Post|
|Director of Photography (DOP)||Manuel Ruiz|
|Advertising Manager||Lucas Bergmanns|
|Advertising Manager||Bruce Reinders|
|Account Manager||Mehdi Benali|
|Account Manager||Paisley Wright|
|Account Manager||Helen James|
|Digital Producer||Tove Svensson|
|Digital Producer||Alice Bullimore|
|Agency Producer||Michelle Kendrick|
|Art Director||Matt Doman|
|Post Production||Lisa Vaughan|
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