| Title | The tree of life |
| Agency | Trafo |
| Campaign | The tree of life |
| Advertiser | Anadolu Saglik Merkezi |
| Brand | Anadolu Saglik Merkezi |
| Posted | February 2006 |
| Business Sector | Others |
| Story | Anadolu Health Center / Johns Hopkins established a blood bank of which health center workers were the first donars. To draw attention to the project we created an ad that displays all the workers' names printed on blood bags, set on a tree which we called "the tree of life". |
| Media Type | Newspaper |
| Market | Turkey |
| Copywriter | Erdem Ates |
| Creative Director | Ayse Bali |
| Account Director | Pelin Borkluoglu |
| Agency Producer | Ece Cetin |
| Creative Director | Murat Cetinturk |
| Account Executive | Senel Demirag |
| Art Director | Ali Burak Erkan |
| Photographer | Fethi Izan |
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