Title | Window Shopping |
Agency | Team One |
Campaign | Lexus L/Certified |
Advertiser | Lexus |
Brand | Lexus |
Posted | September 2016 |
Story | To elevate Lexus’ certified pre-owned vehicles above others in the category, Team One and Lexus created an all new program "L/Certified". To promote L/Certified, we created “Window Shopping” to show what savvy luxury car shoppers have been wise to for a long time – the advantages of buying a certified pre-owned model. The spot shows a couple gazing at different Lexus models behind the windows during a nighttime stroll. They magically push through the glass and step into their new, luxurious lives, accompanied by classy outfits and bold makeup—a more stylized version of themselves so as to mimic the body of the cars. |
Media Type | Television |
Length | |
Creative Director | Phil Henson |
Creative Director | Kathryn McFarlane |
Art Director | Drew Shook |
Group Creative Director | James Hendry |
Chief Creative Officer | Chris Graves |
Copywriter | Brittany Benz |
Production Company | Gentleman Scholar |
Producer | Kerry Ko |
Executive Producer | Sam Walsh |
Account Director | Greg Sandberg |
Account Supervisor | Andrew Crawford |
Editor | Bryan Cook |
Editor | Gabriel Diaz |
Account Supervisor | Sandra Flores |
Assistant Account Executive | Amy Reeves |
Editor | Bryan Cook |
Director | William Campbell |
Director | Will Johnson |
Executive Producer | Rachel Kaminek |
Producer | Kristen Noll |
Producer | Richard Kaylor |
Music | MoPhonics |
Executive Producer | Shelley Altman |
Producer | Colette Huemer |
Creative Director | Stephan Altam |