Title | Poison Apple |
Agency | Gnomi + Draftfcb |
Campaign | Poison Apple |
Advertiser | Bio |
Brand | Bio Suisse |
Posted | January 2003 |
Business Sector | Fresh Vegetables, Fruits |
Tagline | If The Sticker Is On It, Only Nature Is In It. Of This You Can Be Certain |
Story | The fairytale Snow White is being performed by elementary school children. The evil queen gives Snow White a ripe apple. Snow White happily bites it. And again and again... The teacher and the audience get restless. They signal to her to fall to the ground. But she keeps eating the apple, oblivious to them. |
Media Type | Television |
Length | |
Market | Switzerland |
Creative Director | Mark Stahel |
Copywriter | Alain Picard |
Art Director | Philipp Sträuli |
Production Company | Chocolate Films |
Director | Rainer Binz |
Production Company Producer | Michaela Trümpi |
Agency Producer | Evelyn Dössegger |