|Brief||In a neighborhood of Mexico, we chose a gathering place, unlighted and dangerous.We worked with a local graffiti artist from this neighborhood so that we could integrate ourselves as much as possible in this environment.We then worked on all the graffitis in which we incorporated new generation organic solar panels.From now on, every night, and even today, the neighborhood is lit up thanks to the energy of graffiti in solar panels.|
|Brand||ENGIE Solar Graffiti|
|Business Sector||Energy & Water Authorities, Utilities|
|Story||ENGIE, a key player for solar energy production in the world and Heliatek, manufacturer of solar films, have integrated innovative organic solar films into the graffitis the local artist « N30» created. The result illuminates dark areas of the neighborhood with totally free and renewable energy.|
|Media Type||Case Study|
|Creative Director||Elie Trotignon|
|Art Director||Nicolas Denis|
|Production Company||Carnibird Paris|
|Agency Producer||Florent Villiers|
|Account Director||Aurore Duhamel|
|Account Director||Marion Gautier-Falret|
|Account Director||Océane Auget|
|Account Executive||Tristan de Laval|
|Strategic Planner||Inès Blanfuney|
|Chief Strategic Officer||Luc Wise|
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