Wolfgang Schneider
Chief Creative Officer at BBDO Germany
Berlin, Germany
TitleTalking can save lives
BriefSuicide is the second biggest killer of German youth. It’s proven that discussing your feelings is one of the most effective ways to prevent suicide. However, suicide is a taboo topic that isn’t being discussed. On September the 10th, the International day of suicide prevention, Caritas launched a campaign (#YouMattertoMe) within the gaming community, turning a taboo topic into a talking point for German youth. A game with a difference. A game that can only be played once.
Campaign Talking can save lives
Advertiser Deutscher Caritasverband e.V.
Brand Suicide Prevention Service [U25]
PostedNovember 2019
Business Sector Charities, Foundations, Volunteers
Story Caritas created their [U25] organization to help combat the alarming German suicide statistics by offering verbal and text based support and counseling to vulnerable youth under the age of 25.
Media Type Branded Content
Chief Creative Officer
Creative Managing Director / ECD
Creative Director
Creative Director
Concept / Chief Production Officer
Art Director
Art Director
Art Director
Account Management Team
Account Management Team
Account Management Team
Account Management Team
Creative technologist
Game Consultant
Production Company
Sound Design Company Motor Entertainment GmbH
Sound Production
Sound Producer


Create a free Talent profile and become a member of AdForum

Get Started