| Title | Tracing Paper |
| Title (original language) | Papier Calque |
| Campaign | Tracing Paper |
| Advertiser | Joelapompe.net |
| Brand | Joe La Pompe |
| Posted | August 2008 |
| Product | joelapompe.net |
| Business Sector | Internet Sites (Excluding ISPs) / Apps. |
| Tagline | To be used in case of blank page syndrome |
| Tagline (original language) | A utiliser en cas de pane d'idées |
| Philosophy | We choosed to hit the target audience directly where they spend the most of their time : looking in the ADC annuals in the bookstores. |
| Problem | Joe La Pompe is the first worldwide advertising twins archive. A database of deja-vu and Done Before ads. It's well known in France but needs to be promoted in the rest of the world. |
| Media Type | Others |
| Market | Europe |
| Creative Team | Cédric Luceau |
More Work
SEE ALL#lookalikejoelapompe 10 - Franck Provost vs Stéphane Xiberras
- BRAND:
- Joe La Pompe
- AGENCY:
- The Masked Agency
#lookalikejoelapompe 9 -Jorge Garcia vs Pierre Berville
- BRAND:
- Joe La Pompe
- AGENCY:
- The Masked Agency
#lookalikejoelapompe 8 -Josiane Balasko vs Mercedes Erra
- BRAND:
- Joe La Pompe
- AGENCY:
- The Masked Agency
#lookalikejoelapompe 7 -Catherine O'Hara vs Margaret Johnson
- BRAND:
- Joe La Pompe
- AGENCY:
- The Masked Agency
#lookalikejoelapompe 6 -Vahid Halilhodzic vs Jean-Marie Dru
- BRAND:
- Joe La Pompe
- AGENCY:
- The Masked Agency