Title | Battle |
Title (original language) | Batalla de Positivismo |
Agency | Grupo Gallegos |
Campaign | got milk? |
Advertiser | California Milk Processor Board |
Brand | Milk |
Date of First Broadcast/Publication | 2013 / 2 |
Business Sector | Milk & Milk Based |
Tagline | Sleep Well. Dream Well. |
Tagline (original language) | toma lecha |
Story | This new work is part of the campaign to view life from the glass half-full. Drinking milk before going to bed may improve sleep quality and next day alertness. Since a great day begins with a good night's sleep, drinking milk encourages a more positive attitude. |
Media Type | Television |
Length | |
Market | United States |
More Information | http://www.tomaleche.com/tomaleche |
Chief Creative Officer | Pablo Buffagni |
Associate Creative Director | Curro Chozas |
Associate Creative Director | Saul Escobar |
Director, Broadcast Production | Carlos Barciela |
Producer | Maria Elena de la Noval |
Associate Planning Director | Luis Miranda |
Group Director, Marketing Solutions | Montse Barrena |
Account Director | Kymberly Spector |
Account Executive | Sandra Ochoa |
Director | Armando Bo |
Director | Andrés Salmoyraghi |
Production Company | Rebolución |
Executive Producer | Patricio Alvarez Casado |
Producer | Alejandro Rossi Bunge |
Director of Photography (DOP) | Víctor González |
Post FX | Bitt Animation |
Supervisor, Post FX | Franco Bittolo |
Supervisor, Post FX | Cristian Morales |
Editor | Patricio Pena |
Post Producer | Mariano Olivari |
Audio Engineer | Gonzalo Ugarteche |
Music Supervision | MuuseMe |