| Title | Tree in a can |
| Title (original language) | Un arbre dans une canette. |
| Agency | Ogilvy Paris |
| Campaign | Sorting Out Preserves - Eco-emballages |
| Advertiser | Eco-Emballages |
| Brand | Eco-Emballages |
| Posted | October 2007 |
| Business Sector | Waste Management |
| Tagline | 15 aluminium cans recycled = 1 kilo of CO2 in less. Sorting out preserves |
| Tagline (original language) | Trier, c'est préserver |
| Story | Recycling wastes enable to save our natural ressources |
| Philosophy | Give them the good reasons to act |
| Problem | Incite people to sort out their scraps |
| Media Type | |
| Market | France |
| Account Executive | Antoine Ballif |
| Creative Director | Thierry Chiumino |
| Advertising Manager | Benoit Defleurian |
| Account Director | Charlotte Deraison |
| Art Director | Aurélie Moire |
| Copywriter | Anne-Charlotte Raynaud |
More Work
SEE ALLMeadow in an aerosol
- BRAND:
- Eco-Emballages
- AGENCY:
- Ogilvy Paris
Waterfall in a pack of carton
- BRAND:
- Eco-Emballages
- AGENCY:
- Ogilvy Paris
Sea in a plastic bottle
- BRAND:
- Eco-Emballages
- AGENCY:
- Ogilvy Paris
Lake in a plastic bottle
- BRAND:
- Eco-Emballages
- AGENCY:
- Ogilvy Paris
Desert in a glass bottle
- BRAND:
- Eco-Emballages
- AGENCY:
- Ogilvy Paris