Sandi Gracin
Agency Producer at J. Walter Thompson Melbourne
Melbourne, Australia
TitleNo Ordinary Team
Agency
Campaign No Ordinary Team
Advertiser Melbourne Storm
Brand Melbourne Storm
PostedMarch 2012
Business Sector Outdoor Sports & Athletics
Philosophy The “No Ordinary Team” campaign brings fans behind the glare of stadium floodlights, roaring crowds and field action to show the real people behind the rugby jerseys. The goal is to help players connect with their supporters by sharing their aspirations, successes and motivations to develop a deeper bond with fans to strengthen their loyalty and increase support at live games. 
Media Type Television & Cinema
Sound
Producer
Director
Director
Production Company
Producer
Producer
Account Manager
Business Director
Copywriter
Art Director
Executive Creative Director

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