Jonathan Deeb

Jonathan Deeb

Chief Creative Officer at Proximity
Dusseldorf, Germany

About me

Multi award-winning Chief Creative Officer with 20 years’ experience in the marketing and advertising industry. Amongst many personal achievements over the years, promoted to the youngest Creative Director in South Africa(SA), short-listed as Most Admired Creative Leader in SA by industry peers, and named the No.1 Executive Creative Director in SA at The Africa and Middle East Loeries Awards.

Judged internationally at: Cannes, The One Show and Lisbon International Ad Festival.
Served and chaired on numerous judging panels in SA over the years including the Loeries.

Proud co-founder of ‘Find New Words’ a movement aimed at achieving social change through a new language as an alternative to the derogatory and often violent terms used about the LGBTTQQIAAP+ community.


Chief Creative Officer
Düsseldorf, Germany
June 2020 - Present (5 months)

I left FCB with the intention of gaining global experience and, after a much-needed sabbatical touring Europe, I was invited to join Proximity Düsseldorf and REDProximity London, both part of the BBDO Group, as CCO and Director.

So here I am now in the beautiful city of Düsseldorf at this prestigious 140 -strong agency (and growing!) working with a diverse and talented group of people from all over the globe.
We've been deep in pitch mode and some have already been won.

The adventure has begun!
Art Director
The Jupiter Drawing Room
Rivonia, South Africa
Creative Director
The Jupiter Drawing Room
Cape Town, South Africa
Creative Director
Pantin, France
Creative Director
Havas South Africa
Bryanston, South Africa
Executive Creative Director
FCB Johannesburg
Sandown, South Africa

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