| Title | Hockey |
| Agency | Wasserman + Partners Advertising |
| Campaign | Just Recycle |
| Advertiser | Encorp Pacific |
| Brand | Return-it |
| Date of First Broadcast/Publication | 2012 / 6 |
| Business Sector | Institutional/Public Interest/Non-Profit Org. |
| Story | When you don't recycle, things get awkward. Really awkward. |
| Philosophy | Using judgemental puppets, the spots show that when you don't recycle there are social consequences. |
| Problem | People recycle only when it's convenient. We needed to show that when you choose not to recycle, you aren't just hurting the environment, but your social status as well. |
| Media Type | Television |
| Director of Photography (DOP) | Philip Lanyon |
| Editor | Matthew Griffiths, Cycle Media |
| Account Executive | Neil Malik |
| Agency Producer | Freda Chan |
| Art Director | Graeme Jack |
| Associate Creative Director | Allen Forbes |
| Creative Director | Liam Greenlaw |
| Director | Peter Rhoads |
More Work
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