Title | 60 Active Minutes |
Agency | M&C Saatchi Group |
Campaign | 60 Active Minutes |
Advertiser | NHS - National Health Service |
Brand | Change4Life |
Date of First Broadcast/Publication | 2009 / 4 |
Business Sector | Public Safety, Health & Hygiene |
Problem | Communicate that kids need 60 minutes of activity each day, and that this can be built up throughout the day by doing a range of different activities |
Media Type | Television |
Length | |
Market | United Kingdom |
Post Production | Framestore |
Creative Director | Graham Fink |
Copywriter | James Lowther |
Copywriter | David Fleetwood |
Art Director | Bill Gallacher |
Art Director | Gary Monaghan |
Account Planner | Emma Batho |
Producer | Alison Cummins |
Director | Steve Harding |
Media planner | Emma Whitford |
Media planner | Peter Buckley |
Production Company | Aardman |
Producer | Jason Bartholomew |
Editor | Nick Fielden |
Advertising Manager | Paul Gilham |
Post Production | Aardman |
Account Director | Imogen Landy |