Title | Aztec World |
Agency | DDB Chicago |
Campaign | Aztec exhibit - Field Museum |
Advertiser | The Field Museum |
Brand | The Field Museum |
Posted | January 2009 |
Product | The Aztec World |
Business Sector | Museums & Monuments |
Story | The latest work for Field Museum is a unique lenticular billboard (for their exhibition called Aztec World) located on the side of a downtown Chicago building. |
Problem | This lenticular ad is "interactive" in that as the viewer walks by, the bigger-than-life artifact from the exhibit rises up from the underworld (the pavement) and grows on the wall. It's very dramatic and a bit of an engineering feat. |
Media Type | Billboard |
Group Creative Director | Diane Ruggie |
Creative Director | Parry Metz |
Associate Creative Director | Nick Marrazza |
Copywriter | Nick Marrazza |
Associate Creative Director | Kathy Petrauskas |
Art Director | Kathy Petrauskas |
Account Director | Tim Scott |
Account Director | Susan Lulich |
Account Supervisor | Lynn Fogarty |
Account Executive | Leslie Klein |
Print Producer | Katie Koehler Reed |
Strategy Director | Michelle Schaefer |
Print Production Manager | Shaine Wynsma |