|Agency||Leo Burnett London|
|Date of First Broadcast/Publication|
|Business Sector||Restaurants & Fast Food|
|Story|| Customers experience various forms of trendy coffee madness – including insane prices – at hipster cafés. Finally they realise they just want a big old fashioned cup of decent coffee. So of course they turn to McCafé.|
|Philosophy||McDonald’s is gently lampooning urban hipster coffee culture|
|Creative Director||Matt Lee|
|Creative Director||Pete Hayes|
|Art Director||Matt Lee|
|Art Director||Pete Hayes|
|Account Director||Simon Hewitt|
|Account Director||Sam Houlston|
|Account Manager||Emily Reed|
|Account Executive||Gracie Smith|
|Agency Producer||David Riley|
|Production Company Producer||Sara Cummins|
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