Sara Cummins
Producer at MJZ
Zurich, Switzerland
TitleRe-enactment
Agency
Campaign Great Tastes of The World
Advertiser McDonald's
Brand McDonald's
Date of First Broadcast/Publication
Business Sector Restaurants & Fast Food
Story ‘Re-enactment’, shows two young men dressed in traditional gladiator outfits being taken to an arena and invited to fight. “To survive you will need heat, passion and fire…” they are told, but what initially appears to be a joke soon becomes all too real.
 
 
“Sometimes a taste is all you need,” repeats the voiceover, this time showing the McDonald’s Italian Stack with Pepperoni.
Media Type Television
Length
Editing Company
Production Company
Media Agency
Chief Creative Officer
Creative Director
Art Director
Copywriter
Board Account Director
Account Director
Executive Planning Director
Account Planner
Planner
Agency Producer
Director
Producer
Lighting Director / Lighting
Editor
Production Company
Food Artist Manager
Food Producer

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