|Agency||Leo Burnett London|
|Campaign||Great Tastes of The World|
|Date of First Broadcast/Publication|
|Business Sector||Restaurants & Fast Food|
|Story|| ‘Re-enactment’, shows two young men dressed in traditional gladiator outfits being taken to an arena and invited to fight. “To survive you will need heat, passion and fire…” they are told, but what initially appears to be a joke soon becomes all too real.|
“Sometimes a taste is all you need,” repeats the voiceover, this time showing the McDonald’s Italian Stack with Pepperoni.
|Editing Company||Whitehouse Post|
|Media Agency||OMD UK|
|Chief Creative Officer||Chaka Sobhani|
|Creative Director||Peter Heyes|
|Art Director||Gareth Butters|
|Board Account Director||Rosie Greaves|
|Account Director||Jassmine Vilkhu|
|Executive Planning Director||Max Keane|
|Account Planner||Caitlin Morley|
|Agency Producer||Bruce Macrae|
|Lighting Director / Lighting||Alex Barber|
|Production Company||You Are Here|
|Food Artist Manager||Myles New|
|Food Producer||Ally Mee|
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