Wendy's - "Wendy’s Made to Crave Chicken Sandwiches"

VMLY&R Chicago

VMLY&R Chicago Chicago, United States

7467

Title	Wendy’s Made to Crave Chicken Sandwiches
Agency	VMLY&R Chicago
Campaign	Upgrade From Basic
Advertiser	Wendy's
Brand	Wendy's
Date of First Broadcast/Publication	2019 / 5
Business Sector	Restaurants & Fast Food
Philosophy	The award-winning visual effects team at Timber is back at it again, this time working with Wendy’s on a spring commercial campaign, showcasing the “Fifty-Cent Frosty” and the new “Made to Crave” Chicken sandwiches. Introducing color in a world of gray, the campaign calls for an “upgrade from basic” that can only be found in the new menu items.
Media Type	Television
Length	30 seconds
Telecine Company	A52
Global, Chief Creative Officer	John Godsey
Executive Creative Director	Derek Clark
Creative Director	McKay Hathaway
Associate Creative Director	Jennifer Farquharson
Associate Creative Director	Eamon Conway
Producer	Michael Kinney
Production	Dummy
Director	Harold Einstein
Producer	Michael Kanter
VFX & Postproduction Company	Timber
Creative Directors/Partners	Jonah Hall
Creative Directors/Partners	Kevin Lau
Executive Producer	Sabrina Elizondo
Flame Artist	Miles Kinghorn
Flame Artist	Chris Decristo
Flame Assistant	Sarah Vigil-Bass
Flame Assistant	Alice Cen
Producer	Jillian Lynes
Production Coordinator	Brian Keegan
Editorial	Arcade Edit
Editor	Sean Lagrange
Assistant Editor	Paulo Miramontes
Assistant Editor	Josh Miller
Executive Producer	Crissy DeSimone
Producer	Alexa Atkin