| Title | Lifeguard |
| Agency | Bravo/BBG |
| Campaign | A detail that can save lives |
| Advertiser | Doctor Macel Macedo |
| Brand | Doctor Macel Macedo |
| Posted | February 2018 |
| Business Sector | Disease Awareness, Support Groups & Associations |
| Story | Among the cancers, the third one that most kills men is the prostate's cancer. To warn about the importance of its prevention was created the campaign "One detail can save lives," which shows the touch as an allied hero in the fight against this evil. |
| Media Type | |
| Copywriter | Barbara Michelson |
| Creative Director | Tavinho Carvalho |
| Art Director | Tavinho Carvalho |
| Retoucher | Tavinho Carvalho |
| Art Director | Italo Medeiros |
| Illustrator | Kalil Macedo |
| Digital Artist | Tavinho Carvalho |
| Copywriter | Thiago Cruz |
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