Laurent Leccia
Creative Director at Fred&Farid New York
New York, United States
TitleThe Last Column
Campaign The Last Column
Advertiser Committee to Protect Journalists
Brand Committee to Protect Journalists
Date of First Broadcast/Publication
Business Sector Charities, Foundations, Volunteers
Story The Last Column is a memorial that raises awareness of the human cost of journalism. The integrated initiative featured a logo made of the names of the 1,337 journalists killed in action, a book gathering the final works of more than twenty murdered journalists, as well as video and audio interviews with their friends and families. A way to immortalize the courageous men and women killed in the service of newsgathering.
The Last Column is a memorial movement bringing attention to the human cost of journalism, centered around a haunting logo made of the names of the 1,337 journalists killed in action since 1992. A book featuring the final articles and photos of more than twenty murdered journalists was published, and interviews with friends and families of the journalists explored the impact of their loss.
Media Type Packaging, Branding & Design
Creative Director
Creative Director
Art Director
Business Lead
Account Executive
Executive Producer
Video Production Company
Director of Photography (DOP)
Camera Assistant
Camera Operator
Camera Operator
Camera Operator
Production Assistant
Assistant Editor
Animation Company
Production Company
VFX Company

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