| Title | The New Dynasty |
| Agency | Zambezi |
| Campaign | The New Dynasty |
| Advertiser | 2K Sports |
| Brand | NBA2K13 |
| Date of First Broadcast/Publication | 2012 / 9 |
| Business Sector | Video Games/Consoles |
| Tagline | The New Dynasty |
| Media Type | Television |
| Executive Creative Director | Brian Ford |
| Creative Director | Kevin Buth |
| Associate Creative Director | Jon Runkle |
| Art Director | Manu Gregori |
| Group Account Director | Matt Dzamba |
| Account Supervisor | Jared Jue |
| Account Executive | Jeramie Hopson |
| Executive Agency Producer | Alex Cohn |
| Agency Producer | Nathan Nowak |
| Agency Producer | Summer Allgyer |
| Agency Producer | Julie Roussiou |
| Voice | Michael Jordan |