Gregory Ferembach
Art Director at Y&R Paris
Boulogne-Billancourt, France
TitleRoller Babies
Title (original language)Roller Babies (anglais)
Campaign Baby Inside
Advertiser Danone
Brand Evian
Date of First Broadcast/Publication
Business Sector Mineral, Sparkling & Bottled Waters
Problem Everyone in France remembers the film advert with the babies’ underwater ballet, which made a huge impression when released in 1998 and which, 11 years later, still tops the charts as one of the public’s favourite adverts.<br> 11years later they have not grown or got older but are still bursting with an infectious energy and love of life.
Problem (original language) Tout le monde se souvient en France du film publicitaire du ballet nautique des bébés, qui fit l’événement à sa sortie en 1998 et qui est encore, 11 ans plus tard, en tête du hit parade des publicités préférées du public.<br> 11 ans après, ils n’ont pas grandi, n’ont pas pris une ride mais débordent toujours d’énergie et d’une joie de vivre communicative.
Media Type Television
Market Canada, United States, Japan, France, Germany, United Kingdom
Soundtrack Rapper’s Delight
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