Steinar Borge
Director at Big Deal Film
Oslo, Norway
TitleSmash Space
Campaign Smash campaign
Advertiser Nidar
Brand Nidar Smash
Date of First Broadcast/Publication
Business Sector Chocolate, Bars, Candies, Chewing-Gum
Tagline It´s impossible to have just one
Story Two astronauts are on a foreign planet. One of them takes the last piece of Smash chocolate out of the bag. An alien approaches them and asks if he can have the last smash. The astronauts gives him the Smash, but warns him that Smash is not yet available on this planet, only on planet earth. The alien eats the chocolate. Cut to the spaceship. The alien says to the astronauts: "Are we there yet?"
Media Type Television
Account Executive
Account Director
Art Director

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