Canal Digital - "The Boy Who Could Fly"

Try Reklamebyrå

Try Reklamebyrå Oslo, Norway

4630

Title	The Boy Who Could Fly
Agency	Try Reklamebyrå
Campaign	Gives Back
Advertiser	Canal Digital
Brand	Canal Digital
Posted	December 2013
Business Sector	Cable / Satellite Services
Story	A soccer coach is interviewed. He tells us that what keeps him going, is seeing all the joy of soccer. He especially mentions Harald. We see Harald score a goal and become so full of joy that he starts to fly. The coach tells us that this happens all the time. We see Harald in different locations where he has landed. The coach tells us that he put Harald in defence. We see Harald get the ball on the other side of the field and kick the ball as hard as he can. It goes straight in the goal, and Harald begins to run across the fiels. And we have a lift of.Super:Canal Digital. Proudly sponsoring the joy of sports.Now we're funding kids soccer. Apply for your team at giveback.no
Problem	Each year, Canal Digital gives away lots of money to childrens sports.The fund is called Canal Digital "Gives back".
Media Type	Television & Cinema
Length	75 seconds
Copywriter	Lars Joachim Grimstad
Art Director	Egil Pay
Director	Marius Holst