Title | Designated Driver’s Pledge |
Agency | Publicis Italy |
Campaign | When You Drive, Never Drink |
Advertiser | Heineken |
Brand | Heineken |
Date of First Broadcast/Publication | 2018 / 5 |
Business Sector | Beers, Ciders, Lagers |
Media Type | Digital |
Length | |
Editing Company | MPC LDN |
Production Company | Stink Films |
Director Sound Engeneer | Grand Central Recording Studios |
Director | Joachim Back |
Chief Creative Officer | Bruno Bertelli |
Global Chief Creative Officer Publicis WW & CEO Publicis Italy | Bruno Bertelli |
Production Company Producer | Jason Kemp |
Director | Gary Freedman |
Colorist | Jean-Clément Soret |
Colourist | Jean-Clément Soret |
DOP | Tim Maurice-Jones |
Brand Director | Gianluca Di Tondo |
Director Global Heineken® Brand | Gianluca Di Tondo |
Executive Producer | Jon Chads |
Copywriter | Bruno Vohwinkel |
Communication Director Global Heineken® Brand | Anuraag Trikha |
Account Director | Lorenza Montorfano |
Director of Photography (DOP) | Stéphane Vallée |
Producer | Tim Kerrison |
Executive Creative Director | Marco Venturelli |
Agency Producer | Mariella Maiorano |
Producer | Mariella Maiorano |
Art Director | Alessandro Candito |
Associate Creative Director | Martino Lapini |
Strategic Planner | James Moore |
Strategic Planner | James Moore |
Actor / Celebrity | David Coulthard |
Creative Director | Bill McNamara |
Creative Director | Bill McNamara |
Executive Producer | Christiane Dressler |
Worldwide Account Director | David Pagnoni |
Special Effects / VFX | Phil Whalley |
VFX Producer | Phil Whalley |
Executive Creative Director | Cristiana Boccassini |
Chief Creative Officer Publicis Italy | Cristiana Boccassini |
Executive Creative Director | Luca Cinquepalmi |
Actor / Celebrity | Jackie Stewart |
Account Manager | Silvia Ghiretti |
Account Supervisor | Silvia Ghiretti |
Special Effects / VFX | Adam Crocker |
Associate Creative Director | Azeglio Bozzardi |
Communication Manager Global Heineken® Brand | Daniela Iebba |
Digital Manager Global Heineken® Brand | Jessica Setiawan |
International Client Service Director | Davide Gonzato |
Account Executive | Carlotta Tamassia |
Grading/Online | MPC |
Music | Sizzer |
Post Production | MPC London |
Production Company | Anorak |
Post Production | MPC London |
Grade | MPC |
Editor | Sam Gunn – Whitehouse Post London |
Music track | Under Pressure |
Publishing Queen | EMI Music Publishing (58%) |
Publishing David Bowie | Oyez (42%) |
Recording cover master sync | Wake the Town London |