| Title | Kobe - Better |
| Agency | Wieden + Kennedy |
| Campaign | Better: Mamba Legacy |
| Advertiser | Nike |
| Brand | Nike |
| Date of First Broadcast/Publication | 2020 / 8 |
| Business Sector | Sneakers / Athletic Footwear |
| Media Type | Television |
| Length | |
| Editing Company | Spot Welders |
| VFX Company | A52 Visual Effects |
| Actor / Celebrity | Kobe Bryant |
| Director | Melina Matsoukas |
| Production Company | Prettybird |
| Creative Director | Alberto Ponte |
| Creative Director | Ryan O’Rourke |
| Copywriter | Kevin Steele |
| Art Director | Emma Barnett |
| Voice | Kendrick Lamar |
| Head of Production | Matt Hunnicutt |
| Group Strategy Director | Paula Bloodworth |
| Strategist | Anthony Holton |
| Director of Photography (DOP) | Bradford Young |
| Executive Producer | Ali Brown |
| Editor | Robert Duffy |
| Assistant Editor | JC Nunez |
| Flame Artist | Kevin Stokes |
| Flame Artist | Michael Vaglienty |
| Flame Artist | Gretchen Capatan |
More Work
SEE ALLNike - Better / Mamba Forever
- BRAND:
- Nike
- AGENCY:
- Wieden + Kennedy
You Can't Stop Sisters
- BRAND:
- Nike
- AGENCY:
- Wieden + Kennedy
You Can't Stop Us
- BRAND:
- Nike
- AGENCY:
- Wieden + Kennedy
Never Too Far Down
- BRAND:
- Nike
- AGENCY:
- Wieden + Kennedy
Shaquem Griffin
- BRAND:
- Nike
- AGENCY:
- Wieden + Kennedy
Simone Biles
- BRAND:
- Nike
- AGENCY:
- Wieden + Kennedy
Simone Manuel
- BRAND:
- Nike
- AGENCY:
- Wieden + Kennedy
Chloe Kim
- BRAND:
- Nike
- AGENCY:
- Wieden + Kennedy
Serena Williams
- BRAND:
- Nike
- AGENCY:
- Wieden + Kennedy