| Title | |
| Agency | DDB New York |
| Campaign | Black Diamond Riches |
| Advertiser | New York Lottery |
| Brand | New York Lottery |
| Date of First Broadcast/Publication | 2013 / 5 |
| Product | Black Diamond Riches |
| Business Sector | Lottery & Gambling |
| Tagline | Hey, you never know. |
| Media Type | Television |
| Length | |
| Market | United States |
| Chief Creative Officer | Matt Eastwood |
| Group Creative Director | Mike Sullivan |
| Group Creative Director | Rich Sharp |
| Copywriter | Nick Morgan |
| Executive Agency Producer | Walter Brindak |
| Production Company | Mr. Bronx Audio Post |
More Work
SEE ALLNo Hitter
- BRAND:
- New York Lottery
- AGENCY:
- DDB New York
Fireplace
- BRAND:
- New York Lottery
- AGENCY:
- DDB New York
Future You
- BRAND:
- New York Lottery
- AGENCY:
- DDB New York
Dog Walkers
- BRAND:
- New York Lottery
- AGENCY:
- DDB New York
Park Bench
- BRAND:
- New York Lottery
- AGENCY:
- DDB New York
Glory Days
- BRAND:
- New York Lottery
- AGENCY:
- DDB New York
The Car
- BRAND:
- New York Lottery
- AGENCY:
- DDB New York
Garden
- BRAND:
- New York Lottery
- AGENCY:
- DDB New York
Pay Me
- BRAND:
- New York Lottery
- AGENCY:
- DDB New York