| Title | Mother and Daughter |
| Agency | BBDO New York |
| Campaign | Mother and Daughter |
| Advertiser | Cure Alzheimer's Fund |
| Brand | Cure Alzheimer's FUnd |
| Date of First Broadcast/Publication | 2018 / 3 |
| Business Sector | Racial/Ethnic/Minority/Disability Awareness |
| Media Type | Television |
| Length | |
| Production | O Positive |
| Worldwide | David Lubars |
| Chief Creative Officer | Greg Hahn |
| Executive Creative Director | Mike Smith |
| Creative Director | Matthew Brink |
| Creative Director | Adam Livesey |
| Production Company Producer | Amy Wertheimer |
| Production Company Producer | Diane McCann |
| Music Producer | Melissa Chester |
| Business Manager | Grace Kelly |
| VP Account Director | Josh Goodman |
| Chief Strategy Officer | Crystal Rix |
| Account Planner | Vicky Szuflita |
| Director | David Shane |
| Executive Producer | Ralph Laucella |
| Executive Producer | Marc Grill |
| Director of Photography (DOP) | Mark Laliberte-Else |
| Editing Company | Number 6 |
| Editor | Jason MacDonald |
| Executive Producer | Corina Dennison |
| Production Company Producer | Malia Rose |
| Conform/Finish | No 7 |
| Conform Artist | Ed Skupeen |
| Audio Finishing | Heard City |
| Production Company Producer | Sasha Awn |
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