Title | Bluegrass |
Agency | BBDO New York |
Campaign | Bluegrass |
Advertiser | PepsiCo Inc. |
Brand | Mountain Dew |
Date of First Broadcast/Publication | 2015 |
Business Sector | Soft Drinks, Tonics |
Result | Nothing makes your taste buds sing like the bold, delicious flavor of Mountain Dew. This original song features a pair of bluegrass singers strumming their guitars and singing about the fun that might ensue while they’re sipping on the “Neon Green Dream” that is Mountain Dew. |
Media Type | Radio |
Length | |
Chief Creative Officer | David Lubars |
Account Manager | Lass Martin |
Account Manager | Patrice Reilly |
Account Manager | Kylie Halperin |
Account Manager | Jillian Netzel |
Chief Creative Officer | Greg Hahn |
Executive Creative Director | Tim Bayne |
Executive Creative Director | Lauren Connolly |
Associate Creative Director | Dan Kelly |
Associate Creative Director | Todd Rone Parker |
Copywriter | Dan Kelly |
Art Director | Todd Rone Parker |
Executive Producer | Julian Katz |
Music Producer | Loren Parkins |
Production Company | Human |