Stepán Tyller
Copywriter at MullenLowe Praha
Prague, Czech Republic
Campaign National Gallery
Advertiser National Gallery in Prague
Brand National Gallery
Business Sector Museums & Monuments
Tagline Get Inspired
Story A young man comes to the barber keeping a photo in his hand - a model photo how he wants to be cut. The barber finishes his job and suddenly we see the result - the young boy is cut as a monk. First time we see the photo he brought - there is a picture of monk, detail from a baroque painting.
Philosophy Our strategy is to present fine art as a sphere, where everybody can find an inspirations for his/her everyday life.
Problem The National Gallery in Prague solve the lack of visitors - a lot of professionals come to se the gallery, but there is very small percentage of vide public visitors.
Media Type Television
Market Czech Republic
Production Company
Creative Director
Art Director
Agency Producer
Account Director
Director of Photography (DOP)
Production Company Producer

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