Jérémy Prévost
Copywriter at Havas Paris
Puteaux, France
TitleSmooth Valentine's Day
Agency
Campaign Smooth Valentine's Day
Advertiser Wilkinson Group
Brand Hydro 5
Date of First Broadcast/Publication 2012 / 2
Business Sector Razors, Blades
Tagline Love needs a bit of upkeep.
Story If the fashion of the three day's stubble is is all the rage now, women sometimes don't appreciate the associated collateral damages…What if the best Valentine's gift men could offer would be a soft skin? 
Media Type Newspaper
Art Director
Copywriter
Executive Creative Director

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