Title | The Invisible Poster |
Agency | BBDO Düsseldorf GmbH |
Campaign | The Invisible Poster |
Advertiser | Daimler AG |
Brand | Smart |
Posted | July 2011 |
Business Sector | Compact & Small Cars |
Philosophy | A special labelling on the inside of an inner—city fence makes the image of a smart fortwo electric drive disappear when the viewer passes. >> Almost invisible to the environment. |
Media Type | Outdoor/Out of Home |
Chief Creative Officer | Sebastian Hardieck |
Chief Creative Officer | Wolfgang Schneider |
Creative Director | Ton Hollander |
Creative Director | Jens Ringena |
Art Director | Claudia Janus |
Copywriter | Dominique Becker |
Managing Director | Dirk Spakowski |
Account Director | Thanh Vu Tran |