Franck Rey

Franck Rey

Creative Director at Ĩ
Clichy, France

Positions

Creative Director
Ĩ
June 2012 - Present (12 years)
ƒ® is my freelance independant creative label plugged with a huge network of talents > ƒ® wants to develop a true, creative and lasting conversation with the audience> ƒ® works as a partner for all sorts of creative cultures and business size communication agencies > for brands > for productions films companies >>> available for short and long term projects as CD, series screenwriter, storyteller, copywriter, AD and digital content. My email & website>>> coordonnées in the header.
website>>www.franckrey.com (see above)
Executive Creative Director
Boulogne Billancourt, France
July 2010 - Present (13 years 11 months)
> re-structuring & re-postioning the newBBDO agency, its creative dpt in the network.
> last new business won & awarded: manger/bouger INPES, media, digital, below the line,
TV program, web.
> main accounts. INPES, Longchamp, Nissan, CNB, FEDEX, Monster, St Hubert.
Last viral campaign awarded. Viol conjugal CFCV.
Founder & Head of creation
Icilondres
September 2006 - April 2010 (3 years 7 months)
> indépendant agency partnership with Wcube/web( today Publicis Modem) & Noodle (BTL)
> «today’s consumer has become resistant, his choice of brands tomorrow will be brand allies » more ethical, more responsible and entertain the consumer wherever he is to be found.
> icilondres PR: (La Tribune, Figaro, CB News, Stratégies, Campaign, Direct 8, TF1 …)
> Won accounts. Repetto international campaign & 360 (Web, edition, event, below the line ) - Groupe Canal +: Sport +, Télétoons, Piwi - Le Monde, (Print, TV, Radio, Web, outdoor, Kiosques,..) Univers Pharmacie, IGraal, L'Argus de la Presse.
*Trends consultant. Galeries Lafayette.
Founder / Executive Creative Director
Hamburg, Germany
June 2001 - December 2005 (4 years 6 months)

> Launched and developed the agency and its creative culture in Paris. (3 rd Gunn Report)
> Managed the Mercedes-Benz account for France and was responsible for its market repositioning.
> Member of the European Creative Board working in direct partnership with the Hamburg and Amsterdam agencies.
> international competitions about integrated campaigns and management of Pan-European teams.

> Other accounts won and managed.
Mercedes-Benz, Unilever (Boursin Cuisine), Swatch, Palm Europe, Ben Q, Smart, Le Monde & Monde 2, La Vie, Bahlsen, Entremont, Mc Kinsey, Nestea.
Founder / Executive Creative Director
Amsterdam, Netherlands
June 2001 - December 2005 (4 years 6 months)
> Launched and developed the agency and its creative culture in Paris. (3 rd Gunn Report)
> Managed the Mercedes-Benz account for France and was responsible for its market repositioning.
> Member of the European Creative Board working in direct partnership with the Hamburg and Amsterdam agencies.
> international competitions about integrated campaigns and management of Pan-European teams.

> Other accounts won and managed.
Mercedes-Benz, Unilever (Boursin Cuisine), Swatch, Palm Europe, Ben Q, Smart, Le Monde & Monde 2, La Vie, Bahlsen, Entremont, Mc Kinsey, Nestea.
Executive Creative Director
Bates Paris
June 1999 - December 2001 (2 years 6 months)
> Revamping the creative image of the agency and responsible for the French and Pan-European budgets

> Client accounts:
Domecq (Ballantines, Sauza Tequila), Seat France and Europe, Johnson & Johnson (Vania, Lotus, Eau Précieuse), Amnesty International, Parmalat, Europcar, Pfiezer Laboratoires, Laboratoire Roche , Energizer, Beaume & Mercier, Estée Lauder, World on line, Sarah Lee
Creative Director & Senior Copywriter
Levallois-Perret, France
1991 - 1999 (8 years)
> 8 years’ work with big groups and key brands.
Significant achievement: responsible for the Perrier account

> Nestlé Waters : Perrier, Valvert.
Nestlé:. Nestlé Dessert, Montblanc, La Laitière.
Unilever: Thé éléphant, Sanogyl, thé Lipton.
Kraft General Food:. Kréma, Regalad.

Others. Kodak, IBM, Ford, Ray Ban, 9 Télécom, Eurodisney. American Express. Intermarché. Avi ,maaf insurances, etc
Copywriter
Paris, France
1990 - 1991 (1 year)
> Procter & Gamble. Ariel, Société Générale, Danone, British Airways

Education

Field Of Study TV serie Screenwriting

2015 (1 year)

Field Of Study Jury Member Outdoor

Field Of Study Law and marketing studies.

Similar Talent

Renzo Viacava
Creative Director
Havas
Fernanda Basto
Creative Director
draftLine MAZ
Fred Aramis
Creative Director
VML
Dennis De Ycaza
Creative Director
Independiente Panama
Gonzalo Pazos
Creative Director
Fahrenheit DDB
Bella Cabral
Creative Director
VML
Isabel Garcia
Creative Director
Gax Brasil
Alexandre Tobio
Creative Director
Ogilvy

Create a free Talent profile and become a member of AdForum

Get Started