Title | Hockey Goalie |
Agency | Leo Burnett Central & Eastern Europe |
Campaign | Hockey Goalie |
Advertiser | Portuguese Banco Comercial SA |
Brand | Millennium - House Loan |
Posted | July 2001 |
Business Sector | Banking & Financial Services, Investments, Stock Brokers |
Story | In a country that is opening up to the West, buying a new home has become top of mind for many young Polish people. And yet, many people who have been involved with the mortgage loan process, know that it is usually complicated, long and tedious. |
Philosophy | This print campaign portrays tye typical mortgage procedure as obstacles to your new home, and how they can be avoided with the Millennium bank's "Easy Mortgage" loans. |
Media Type | |
Creative Director | Darek Zatorski |
Creative Director | Kerry Keenan |
Copywriter | Teresa Biernacka |
Art Director | KC Arriwong |
Photographer | Jonathan Root |