| Title | Matterhorn (30 sec) |
| Agency | Wieden + Kennedy |
| Campaign | Fresh Collection - Old Spice |
| Advertiser | Procter & Gamble |
| Brand | Old Spice |
| Posted | March 2010 |
| Product | Fresh Collection |
| Business Sector | Deodorants |
| Tagline | Where Freshness Smells From |
| Story | Old Spice is introducing their fresh collection of antiperspirants inspired by the freshest places on earth. |
| Media Type | Television |
| Length | |
| Market | United States |
| Production Company | The Directors Bureau |
| Sound Design Company | Stimmung |
| Executive Creative Director | Mark Fitzloff |
| Executive Creative Director | Susan Hoffman |
| Creative Director | Eric Baldwin |
| Creative Director | Jason Bagley |
| Art Director | Eric Baldwin |
| Copywriter | Jason Kreher |
| Director | Mike Mills |
| Account Director | Jordan Muse |
| Agency Producer | Sarah Shapiro |
| Executive Agency Producer | Ben Grylewicz |
| Editing Company | Rock Paper Scissors |
| Photographer | Justin Fantl |
| Music Company / Composer | Blue Scout |
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