Title | Where Next? |
Agency | WCRS |
Campaign | Where Next? |
Advertiser | First Group |
Brand | TransPennine Express |
Date of First Broadcast/Publication | 2016 / 4 |
Business Sector | Airlines, Airports, Railways, Bus Lines, Ferries & Cruises |
Story | The 60 second ad, created by WCRS, follows the journey of a TransPennine Express train as it charts the evolution of the regions it serves. Beginning in a small industrial town, the train makes its way past factories before bursting into the open countryside, and passing many of the great iconic buildings of the North and Scotland side by side – including the Manchester Museum, Broadcasting Tower in Leeds and the Riverside Museum in Glasgow. |
Media Type | Television & Cinema |
Length | |
Editorial Company | The Assembly Rooms |
Post Production | Big Buoy |
Marketer (Management team) | Leo Mason |
Marketer (Management team) | Caroline Anchor |
Marketer (Management team) | Victoria Tomlinson |
Creative Director | Steve Hawthorne |
Creative Director | Katy Hopkins |
Strategy Director | Georgina Murray-Burton |
Account Manager | Tom Crossley |
Account Manager | Lateef Joseph-Maynard |
Account Manager | Louis Lunts |
Agency Producer | Louise Bonnar |
Production Company | All Mighty Pictures |
Director | Anthony Dickenson |
Offline Editor | Vid Price |
Post & VFX | Jim Allen |
Sound Engineer | Will Cohen |