Title | Red Label |
Title (original language) | Label Rouge |
Agency | Leo Burnett Paris |
Campaign | Red Label |
Advertiser | LVMH Moët Hennessy - Louis Vuitton S.A. |
Brand | Johnnie Walker |
Date of First Broadcast/Publication | 1999 / 12 |
Product | Whisky |
Business Sector | Spirits, Fortified Wines |
Tagline | He keeps his balance on the ice |
Tagline (original language) | Il conserve son équilibre sur la glace |
Media Type | Billboard |
Market | France |
Creative Director | Christophe Coffre |
Creative Director | Nicolas Taubes |
Copywriter | Juliette Novak |
Art Director | Philippe Lafitte |
Photographer | Jason Tozer |